DONATE
The Brewing NetworkThe Brewing NetworkThe Brewing NetworkThe Brewing Network
  • SCHEDULE
    • Show Schedule
    • Events Calendar
  • BN LIVE
    • LISTEN LIVE
    • WATCH LIVE
  • SHOWS
    • The Session
    • The Sour Hour
    • Dr. Homebrew
    • Brew Strong
    • Brewing With Style
    • Can You Brew It
    • The Jamil Show
    • The Home Brewed Chef
    • Bikes + Beer
    • Heads + Tails
    • Shinerunner
    • Entre Cervezas
    • Video
    • Hop & Brew School
  • COMMUNITY
    • BN Blog
    • Donate
    • Live Chat
    • Forum
    • Get Our Newsletter
    • Shop Amazon

  • STORE
  • SPONSORS
  • ABOUT
  • CONTACT

Shinerunner Ep24.5 | GOLIATH IS COMING…

    Home BN Shows and Podcasts Shinerunner Ep24.5 | GOLIATH IS COMING…
    By justin | BN Shows and Podcasts, Shinerunner | Comments are Closed | 17 February, 2020 | 0

    This Bonus Horsepower show challenges the listener to ponder the current and future macro trends taking place within the national beverage wholesale network. Mark goes into detail on how to work with these Goliath wholesalers from the Underdog’s perspective. You’ll hear trends taking place across the country corroborated by Shinerunner army observations and input.

    Episode #24 1/2 is especially relevant to the craft brewer, craft spirts distiller, cider/mead maker, vintner or “kombuch-ologist” who is concerned about wholesaler acquisition/monopolization and how this trend will affect their brands.

    Mark also touches on what seems like a minor trend but is a major one. That is the cultivation of wholesaler Merchandising Armies that will serve to defend and preserve precious and finite Off Premise real estate for their mega brand suppliers and wholesaler employers. Mark offers a micro-strategy on how to get your fair, “Back Share” from this critical and often overlooked component within the master distribution model.

    This show was deemed so important that it was added after the final Shinerunner show (#25) was taped. A must 20 minute listen.

    No tags.

    Related Posts

    • The Session 06-05-05 The BN Goes Live for the First Time

      By justin | Comments are Closed

      The Brewing Network’s debut show.

    • The Session 06-12-05 Lagunitas Brewing Co.

      By justin | Comments are Closed

      Lagunitas Brewing Company in studio

    • The Session 06-19-05 EJ Phair Brewing Co.

      By justin | Comments are Closed

      Morgan from EJ Phair Brewing Company joins us in the studio.

    • The Session 06-26-05 First Russian River Appearance

      By justin | Comments are Closed

      Hops and Vinnie Cilurzo of Russian River Brewing Company

    • The Session 07-03-05 Jamil’s BN Debut

      By justin | Comments are Closed

      Jamil Zainasheff and Beer Jeopardy make their first appearance

    • The Session 07-17-05 Wort Chilling Techniques

      By justin | Comments are Closed

      The Science of wort chilling and techniques to cool our wort fast.

    • The Session 07-24-05 Carbonation

      By justin | Comments are Closed

      Carbonation techniques and a lecture from Phil Markowski about farmhouse ales

    • The Session 07-10-05 Drake’s and Water Chemistry #1

      By justin | Comments are Closed

      Drakes Brewing Company and Water Chemistry

    EXPLORE SHOWS

    • The Session
    • The Sour Hour
    • Dr. Homebrew
    • Brew Strong
    • Brewing With Style
    • Can You Brew It
    • The Jamil Show
    • The Home Brewed Chef
    • Heads + Tails
    • Bikes + Beer
    • Shinerunner
    • Entre Cervezas
    • Hop & Brew School
    • Video

    UPCOMING SHOWS

    There are no upcoming events.

    View Calendar
    Add
    • Add to Timely Calendar
    • Add to Google
    • Add to Outlook
    • Add to Apple Calendar
    • Add to other calendar
    • Export to XML

    UPCOMING EVENTS

    • 6 December, 2019
      Comments Off on Support Your Favorite Podcast

      Support Your Favorite Podcast

    SEARCH BN SHOWS

    A BIT ABOUT US

    The Brewing Network is a multimedia resource for brewers and beer lovers. Since 2005, we have been the leader in craft beer entertainment and information with live beer radio, podcasts, video, events and more.

    SUPPORT THE BN SUBSCRIBE TO SHOWS

    SHOWS

    • The Session
    • The Sour Hour
    • Dr. Homebrew
    • Brew Strong
    • Brewing With Style
    • Can You Brew It
    • The Jamil Show
    • The Home Brewed Chef
    • Heads + Tails
    • Bikes + Beer
    • Shinerunner
    • Entre Cervezas
    • Hop & Brew School
    • Video

    SITE MAP

    • ABOUT
    • SCHEDULE
    • BN LIVE
    • STORE
    • SPONSORS
    • CONTACT US
    • LIVE CHAT
    • SHOW ARCHIVES
    • ADVERTISE WITH US
    Copyright 2017 The Brewing Network | All Rights Reserved | Website created by FlowState Marketing
    • SCHEDULE
      • Show Schedule
      • Events Calendar
    • BN LIVE
      • LISTEN LIVE
      • WATCH LIVE
    • SHOWS
      • The Session
      • The Sour Hour
      • Dr. Homebrew
      • Brew Strong
      • Brewing With Style
      • Can You Brew It
      • The Jamil Show
      • The Home Brewed Chef
      • Bikes + Beer
      • Heads + Tails
      • Shinerunner
      • Entre Cervezas
      • Video
      • Hop & Brew School
    • COMMUNITY
      • BN Blog
      • Donate
      • Live Chat
      • Forum
      • Get Our Newsletter
      • Shop Amazon

    • STORE
    • SPONSORS
    • ABOUT
    • CONTACT
    The Brewing Network